> I believe in transformative brand experiences that spark curiosity, connection, and creativity.

> I love exploring sponsorship and revenue opportunities for events that drive real value and results for brands.

> I am on a mission to explore event technology that creates frictionless, immersive, and memorable experiences for attendees. I'm a marketer with a background in theater, entertainment, and pop culture events. I recently earned my MBA from UNC Kenan-Flagler, and previously developed fan engagement and gamification strategies for global brands at consumer events, such as New York Comic Con, Star Wars Celebration, and PAX. Previous clients include Monster Energy, Verizon, DIRECTV, AMC, Chevrolet, G-Fuel, Amazon, SyFy, and Starz. As Co-founder and Head of Marketing for Gen City Labs, I am proud to be part of a team innovating interactive marketing and sales experiences. We create custom-branded interactive that achieve your team's storytelling goals.

Medium member since August 2022
Editor of Gen City Labs
Connect with MK Granados
MK Granados

MK Granados

Cofounder + Marketing - GenCityLabs.com. MBA. Passionate about brand activations, experiential marketing, and sponsorship. Ex-Gartner & ReedPOP.